{"id":32832,"date":"2023-10-20T14:29:15","date_gmt":"2023-10-20T14:29:15","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/taste-of-success-entries-open-for-foodtech-accelerator-startupsmart\/"},"modified":"2023-10-20T14:29:15","modified_gmt":"2023-10-20T14:29:15","slug":"taste-of-success-entries-open-for-foodtech-accelerator-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/taste-of-success-entries-open-for-foodtech-accelerator-startupsmart\/","title":{"rendered":"Taste of success: Entries open for foodtech accelerator &#8211; StartupSmart"},"content":{"rendered":"<div class=\"td-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"445\" height=\"348\" itemprop=\"image\" class=\"entry-thumb\" src=\"\/wp-content\/uploads\/2015\/11\/l_craiglambert.jpg\" alt=\"\" title=\"l_craiglambert\"\/><\/div>\n<p>Foodtech is the flavour of the month.<\/p>\n<p>\u00a0<\/p>\n<p><a href=\"growth\/how-i-did-it\/dating-site-for-food-wins-hackathon\/2015110915896.html\">Fishburners hosted Australia\u2019s first food hackathon<\/a> earlier this month and now Slingshot is moving into the kitchen, partnering with supplier Simplot to launch a new accelerator for startups keen on breaking into the food industry.<\/p>\n<p>\u00a0<\/p>\n<p>Applications are now open for the three-month <a href=\"http:\/\/simplotignite.slingshotters.com\/\" target=\"_blank\" rel=\"noopener\">Simplot Ignite program<\/a> which comes with $30,000 investment and a 12-week mentoring program in exchange for 10% of the startup\u2019s equity.<\/p>\n<p>\u00a0<\/p>\n<p>While food might not be an obvious choice for digital innovation, it\u2019s a market \u201cripe for disruption\u201d, Slingshot co-founder Craig Lambert says.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cThe low-hanging fruit is fintech, recruitment and those types of industries,\u201d he tells <i>StartupSmart<\/i>.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cBut foodtech impacts every person, every day.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>He says he\u2019s excited to hear from startups who are rethinking food growth, distribution, packaging and consumption.<\/p>\n<p>\u00a0<\/p>\n<p>In addition, Simplot \u2013 the company behind brands like Leggo\u2019s, Birdseye and Lean Cuisine \u2013 have provided five main themes which they want to see developed:<\/p>\n<p>\u00a0<\/p>\n<ul>\n<li>nutri-genomics and personalised nutrition <\/li>\n<li>consumer acquisition and retention<\/li>\n<li>food solutions for health ageing <\/li>\n<li>agribusiness <\/li>\n<li>convenience in food.<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p>Aside from the mentoring and money on offer, Lambert says the program offers validation to participating startups.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cThat validation stands them in good stead when they\u2019re engaging stakeholders,\u201d he says.<\/p>\n<p>\u00a0<\/p>\n<p>He also says there\u2019s potential for Simplot to invest in the startups at the program\u2019s end, which Lambert says is important in a world where it\u2019s often difficult for entrepreneurs to reach out to big business.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cSimplot recognises the benefit they\u2019ll get from working with the startup, and the benefit the startup will get form working with them,\u201d Lambert says.<\/p>\n<p>\u00a0<\/p>\n<p>Applications for Startup Ignite close on 23 December.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><i>Do you know more on this story or have a tip of your own? Raising capital or launching a startup? Let us know. Follow StartupSmart on <\/i><a href=\"https:\/\/www.facebook.com\/StartUpSmart\" target=\"_blank\" rel=\"noopener\"><i>Facebook<\/i><\/a><i>, <\/i><a href=\"https:\/\/twitter.com\/startupsmartnow\" target=\"_blank\" rel=\"noopener\"><i>Twitter<\/i><\/a><i>, and <\/i><a href=\"https:\/\/www.linkedin.com\/company\/startupsmart\" target=\"_blank\" rel=\"noopener\"><i>LinkedIn<\/i><\/a><i>.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Foodtech is the flavour of the month. \u00a0 Fishburners hosted Australia\u2019s first food hackathon earlier this month and now Slingshot<\/p>\n","protected":false},"author":2,"featured_media":62513,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/32832"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=32832"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/32832\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/62513"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=32832"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=32832"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=32832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}