{"id":33340,"date":"2023-10-20T14:30:38","date_gmt":"2023-10-20T14:30:38","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/what-do-i-do-if-im-not-hitting-my-targets-startupsmart\/"},"modified":"2023-10-20T14:30:38","modified_gmt":"2023-10-20T14:30:38","slug":"what-do-i-do-if-im-not-hitting-my-targets-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/what-do-i-do-if-im-not-hitting-my-targets-startupsmart\/","title":{"rendered":"What do I do if I\u2019m not hitting my targets? &#8211; StartupSmart"},"content":{"rendered":"<p>If you aren\u2019t meeting your sales targets, there are usually clear reasons why. Don\u2019t sit around and wait for sales to improve \u2013 be proactive and figure out why you\u2019re lagging behind.<\/p>\n<p>  <span id=\"more-271\"><\/span> <\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Look at your message \u2013 is it clear what your business actually does? On your website and promotional materials, you should be able to explain what your business does in a couple of sentences. If you can\u2019t, then customers will be confused and won\u2019t buy.<\/p>\n<p>Remember the 80\/20 rule \u2013 put your concentration on the 20% of your products that bring in 80% of your revenue. Have these products in stock, or focus on those key services that customers are giving the most attention. <\/p>\n<p>Repeat sales are crucial. Give your customers reasons to come back. You could offer discounts to loyal customers, or a type of referral system whereby customers get discounts by bringing in their friends. <\/p>\n<p>Keep in contact with your best customers. Create a database and then contact those who come in regularly, reminding them of any deals you have going on. You should also then contact your less frequent customers, and remind them of any updates in products or services. <\/p>\n<p>Also use realistic sales goals. There\u2019s no point in setting impossible targets. Set an ambitious goal, get there, celebrate, and then set an even more ambitious target.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you aren\u2019t meeting your sales targets, there are usually clear reasons why. Don\u2019t sit around and wait for sales<\/p>\n","protected":false},"author":2,"featured_media":62488,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/33340"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=33340"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/33340\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/62488"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=33340"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=33340"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=33340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}