{"id":36465,"date":"2023-10-20T14:44:15","date_gmt":"2023-10-20T14:44:15","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/49-the-interview-group-startupsmart\/"},"modified":"2023-10-20T14:44:15","modified_gmt":"2023-10-20T14:44:15","slug":"49-the-interview-group-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/49-the-interview-group-startupsmart\/","title":{"rendered":"49. The Interview Group &#8211; StartupSmart"},"content":{"rendered":"<p><strong>Founder:<\/strong> Matt Ma<\/p>\n<p><strong>Revenue:<\/strong> $320,000<\/p>\n<p><strong>Started:<\/strong> 2007<\/p>\n<p><strong>Head Office:<\/strong> New South Wales<\/p>\n<p><strong>Employees:<\/strong> 8<\/p>\n<p><strong>Industry:<\/strong> HR &amp; Recruitment<\/p>\n<p><strong>Website:<\/strong> <a target=\"_blank\" title=\"The Interview Group\" href=\"http:\/\/www.interviewgroup.biz\/\" rel=\"noopener noreferrer\">http:\/\/www.interviewgroup.biz<\/a><\/p>\n<p>  <span id=\"more-2128\"><\/span> <\/p>\n<p>\u00a0<\/p>\n<p>Many businesses will say cash flow and the actual development of a product are the hardest parts of running a business. But for The Interview Group founder Matt Ma, it\u2019s the marketing that\u2019s the most challenging part.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cIt was important that we went to market with an offering that was demonstrably superior to other players in this space.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>The Interview Group offers an over-the-phone exit and stay interview process that allows businesses to pinpoint their top employees and helps them retain key staff.<\/p>\n<p>\u00a0<\/p>\n<p>Ma says because of the structure of his business \u2013 it operates over-the-phone and online \u2013 he is able to utilise employees other businesses may not consider.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cThere is a largely untapped pool of highly skilled, mid-career HR professionals, typically women, who have opted out of full-time careers in order to start families or pursue other life goals.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Having the company operate online allows them to work more hours they otherwise could, Ma says, using a web application to improve productivity. He also says this does away with the need for a large corporate office and lost efficiency through long commute times.<\/p>\n<p>\u00a0<\/p>\n<p> \u201cWe have virtually no limits on our ability to handle increased volumes of interviews. We have no geographical limitations on the talent pool we can access and we can deleiver the service in foreign languages.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Founder: Matt Ma Revenue: $320,000 Started: 2007 Head Office: New South Wales Employees: 8 Industry: HR &amp; Recruitment Website: http:\/\/www.interviewgroup.biz<\/p>\n","protected":false},"author":2,"featured_media":62115,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/36465"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=36465"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/36465\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/62115"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=36465"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=36465"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=36465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}