{"id":36600,"date":"2023-10-20T14:45:05","date_gmt":"2023-10-20T14:45:05","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/product-hunt-or-product-hoist-australian-founders-to-see-double-startupsmart\/"},"modified":"2023-10-20T14:45:05","modified_gmt":"2023-10-20T14:45:05","slug":"product-hunt-or-product-hoist-australian-founders-to-see-double-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/product-hunt-or-product-hoist-australian-founders-to-see-double-startupsmart\/","title":{"rendered":"Product Hunt or Product Hoist? Australian founders to see double &#8211; StartupSmart"},"content":{"rendered":"<div class=\"td-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"443\" height=\"352\" itemprop=\"image\" class=\"entry-thumb\" src=\"\/wp-content\/uploads\/2015\/03\/l_speldewinde-600.jpg\" alt=\"\" title=\"l_speldewinde-600\"\/><\/div>\n<p>An Australian startup directly inspired by Y Combinator graduate <a href=\"http:\/\/www.producthunt.com\/\" target=\"_blank\" rel=\"noopener\">Product Hunt<\/a> is hoping to ride off the back of the existing platform\u2019s success \u2013 even going as far as having almost the same name.<\/p>\n<p>\u00a0<\/p>\n<p>Steven Speldewinde, co-founder of <a href=\"https:\/\/producthoist.com.au\/\" target=\"_blank\" rel=\"noopener\">Product Hoist<\/a>, says he is a \u201chuge fan\u201d of Product Hunt and what it does for founders, investors and tech journalists.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cI think it\u2019s one of the most interesting and supportive places for startups and founders on the internet,\u201d he says.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cBut it\u2019s hard for Australian founders to be discovered on the site. I thought it would be useful to create something similar for startups in Australia. Ideally, we\u2019d love for it to be a place where startups come to get thoughtful feedback on their product.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Speldewinde says Product Hunt has been \u201creally open\u201d to other people using similar models and he doesn\u2019t shy away from the fact that his startup was directly inspired by the company.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cThere\u2019s a collection on Product Hunt called \u2018Product Hunt for X\u2019,\u201d he says.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cI think Product Hunt wasn\u2019t the first company to employ a site in this style \u2013 obviously Reddit and Hacker News use it as well. The idea is to be valuable for a particular community, this being the Australian startup community.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Because of this, Speldewinde doesn\u2019t think Product Hunt will swoop in any time soon and demand that the copycat site be shut down.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cRyan Hoover favourited a tweet of mine when I launched \u2013 what that means I don\u2019t know,\u201d he says.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cI think they would embrace it. I don\u2019t think it\u2019s a competitor\u2026 any Australian startup would love to get featured on Product Hunt as well. I see it as a value-add for Australia as opposed to a competitor.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Speaking to <i>StartupSmart<\/i> previously, Ryan Hoover said it can be difficult for founders to have their startups featured on Product Hunt but talking \u201clike a human\u201d can increase your chances of success.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cThat\u2019s something I think a lot of people miss out on,\u201d he says.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cThe hardest thing right now isn\u2019t building a good product or the product itself \u2013 the hardest part for some is getting attention. And if you can\u2019t describe your product very simply, you\u2019re not going to get anywhere.\u201d<\/p>\n<p>\u00a0<\/p>\n<p><i>Follow <\/i><i>StartupSmart<\/i><i> on <\/i><a href=\"https:\/\/www.facebook.com\/StartUpSmart\" target=\"_blank\" rel=\"noopener\"><i>Facebook<\/i><\/a><i>, <\/i><a href=\"https:\/\/twitter.com\/startupsmartnow\" target=\"_blank\" rel=\"noopener\"><i>Twitter<\/i><\/a><i>, and <\/i><a href=\"https:\/\/www.linkedin.com\/company\/startupsmart\" target=\"_blank\" rel=\"noopener\"><i>LinkedIn<\/i><\/a><i>.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>An Australian startup directly inspired by Y Combinator graduate Product Hunt is hoping to ride off the back of the<\/p>\n","protected":false},"author":2,"featured_media":62077,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/36600"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=36600"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/36600\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/62077"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=36600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=36600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=36600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}