{"id":38509,"date":"2023-10-20T14:57:00","date_gmt":"2023-10-20T14:57:00","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/global-startup-that-just-raised-10-million-sets-up-shop-in-australia-startupsmart\/"},"modified":"2023-10-20T14:57:00","modified_gmt":"2023-10-20T14:57:00","slug":"global-startup-that-just-raised-10-million-sets-up-shop-in-australia-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/global-startup-that-just-raised-10-million-sets-up-shop-in-australia-startupsmart\/","title":{"rendered":"Global startup that just raised $10 million sets up shop in Australia – StartupSmart"},"content":{"rendered":"
\"90<\/div>\n

A New Zealand-founded startup is setting up shop in Australia after just securing $10 million in funding led by one of the world’s biggest VC firms.<\/p>\n

Cloud-based video production platform 90 Seconds closed the funding round in April<\/a> from Sequoia Capital and will now be expanding rapidly around Australia.<\/p>\n

90 Seconds digital marketplace connects brands and agencies with various video professionals from directors and editors through to drone operators.<\/p>\n

The company will be opening offices in Sydney and Melbourne and recruiting new staff across sales, product and customer support, with 15 team members in Australia already.<\/p>\n

One new face is\u00a0Sydney-based growth manager Andrew Cowling, the former sales director for global video publishing platform Brightcove.<\/p>\n

With offices set up around the world, coming to Australia is a “natural progression” for the startup, 90 Seconds Australian managing director Daniel Littlepage says.<\/p>\n

\u201cWe are creating content in over 90 countries,\u201d Littlepage tells StartupSmart.<\/em><\/p>\n

\u201cWe saw that Australia was a strong market for us to open in.<\/p>\n

\u201cEvery video project that flows through our platform is managed from an in-house resource.\u00a0It\u2019ll make it easier with feet on the ground to manage these projects.\u201d<\/p>\n

Littlepage says 90 Seconds\u00a0will be growing its\u00a0team to ensure they can service clients across the country, either through their cloud-based platform or by flying out staff when needed.<\/p>\n

He\u00a0says 90 Seconds has been slowly growing its Australia-based teams over the past 12 months and decided to open offices due\u00a0mainly to the demand.<\/p>\n

\u201cWe\u2019ve had 100% growth month-on-month,\u201d Littlepage says.<\/p>\n

\u201cIt\u2019s really about scaling the business and working with more brands across APAC.\u201d<\/p>\n

\u201cEvery market\u2019s different.”<\/p>\n

Because of this, before setting up offices in new cities, Littlepage says 90 Seconds always starts small.<\/p>\n

\u201cWe go into a co-working space at the start with a very small crew of one or two people,\u201d he says.<\/p>\n

\u201cThen we hire a growth manager who helps with growth revenue and bring on a success manager.”<\/p>\n

With the company now generating \u201cover seven figures per month\u201d, Littlepage says the platform\u00a0will likely have produced over 12,000 videos by the end of\u00a02016.<\/p>\n

\u201cThe way that we produce content keeps changing and the media landscape is very fragmented,” he says.<\/p>\n

\u201cFor us, it\u2019s a great opportunity to work with brands and create more content affordably.\u201d<\/p>\n

Follow StartupSmart on<\/em>\u00a0Facebook<\/a>,<\/em>\u00a0Twitter<\/a>,\u00a0LinkedIn<\/a>\u00a0and\u00a0SoundCloud<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

A New Zealand-founded startup is setting up shop in Australia after just securing $10 million in funding led by one<\/p>\n","protected":false},"author":2,"featured_media":61637,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/38509"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=38509"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/38509\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/61637"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=38509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=38509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=38509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}