{"id":39951,"date":"2023-10-20T15:05:25","date_gmt":"2023-10-20T15:05:25","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/vanessa-picker-startupsmart\/"},"modified":"2023-10-20T15:05:25","modified_gmt":"2023-10-20T15:05:25","slug":"vanessa-picker-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/vanessa-picker-startupsmart\/","title":{"rendered":"Vanessa Picker &#8211; StartupSmart"},"content":{"rendered":"<div class=\"td-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"445\" height=\"352\" itemprop=\"image\" class=\"entry-thumb\" src=\"\/wp-content\/uploads\/2013\/06\/l_vanessa-picker-445-1.jpg\" alt=\"\" title=\"l_vanessa-picker-445-1\"\/><\/div>\n<p><strong>Business:<\/strong> <a href=\"http:\/\/www.fitusin.com\/\" target=\"_blank\" rel=\"noopener\">fitusin<\/a><\/p>\n<p><strong>Age:<\/strong> 22<\/p>\n<p><strong>State:<\/strong> South Australia<\/p>\n<p>\u00a0<\/p>\n<p>Since launching her gym booking platform fitusin.com late last year, Vanessa Picker is enjoying doing something new that\u2019s disrupting an established industry.<\/p>\n<p>\u00a0<\/p>\n<p>Fitusin allows casual gym users to book in and use a gym without needing to sign up for a membership.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cIt\u2019s quite a disruptive approach for the industry, especially as it\u2019s been membership based for a long time,\u201d she says.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cThere were a lot of people who questioned whether suppliers would come on board.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>The answer appears to be \u201cyes, they will\u201d with around 200 gyms and exercise services signing up to fitusin so far and interest being shown by personal trainers and group fitness providers. A couple of thousand people have also signed up as users.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cIt\u2019s exciting to be doing something new,\u201d Picker says, adding that her motivation has been boosted by the positive response of people who say they haven\u2019t used a gym in years because it was too hard, or small local gyms gaining exposure by using the platform.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cUsers are saying they can find workouts they might not have known about.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cPeople are starting to find value as there\u2019s a lot more choice.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Picker, who has worked in gyms and as a personal trainer, says her advice for fellow young entrepreneurs is that, before they get their idea underway, build something quickly to see if it\u2019s something people find valuable.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cJust something to quickly validate it,\u201d she says.<\/p>\n<p>\u00a0<\/p>\n<p>Having mentors to act as a sounding board is also important, as well as persistence and staying with your idea.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business: fitusin Age: 22 State: South Australia \u00a0 Since launching her gym booking platform fitusin.com late last year, Vanessa Picker<\/p>\n","protected":false},"author":2,"featured_media":61239,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/39951"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=39951"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/39951\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/61239"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=39951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=39951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=39951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}