{"id":41287,"date":"2023-10-20T15:12:57","date_gmt":"2023-10-20T15:12:57","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/what-happens-when-vogue-codes-indigenous-women-have-been-and-are-involved-in-bleeding-edge-technology-startupsmart\/"},"modified":"2023-10-20T15:12:57","modified_gmt":"2023-10-20T15:12:57","slug":"what-happens-when-vogue-codes-indigenous-women-have-been-and-are-involved-in-bleeding-edge-technology-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/what-happens-when-vogue-codes-indigenous-women-have-been-and-are-involved-in-bleeding-edge-technology-startupsmart\/","title":{"rendered":"What happens when Vogue Codes: “Indigenous women have been and are involved in bleeding edge technology” – StartupSmart"},"content":{"rendered":"
\"InDigital<\/div>\n

When InDigital founder Mikaela Jade received an invite to be a guest speaker for Vogue, she was a little surprised.<\/p>\n

The tech entrepreneur, who is building a startup<\/a> to preserve Indigenous culture, says Vogue was the most unlikeliest of places to hear from, particularly, on the issue of women and tech.<\/p>\n

\u201cI was in Uluru in the middle of a camping trip,\u201d Jade tells StartupSmart. <\/em><\/p>\n

\u201cWhen you open an email and it says \u2018Vogue wants to invite you to a panel\u2019, it\u2019s not somewhere I would have looked to for help.”<\/p>\n

Always willing to try new things, Jade went along and soon found herself at one of the most exciting events yet for the tech community.<\/p>\n

\u201cEven though, they don\u2019t seem to fit our business model or audience – fashion is not a thing that I\u2019m into \u2013 I really saw throughout the day how fashion brands can lend themselves to all kind of causes including women in tech,” Jade says.<\/p>\n

In addition to this, the wide range of people Vogue was able to bring together led to some powerful connections and conversations.<\/p>\n

\u201cThe people they were able to put in that room was the best thing for me,\u201d Jade says.<\/p>\n

\u201cThat was a really incredible thing that Vogue did to draw on their brand power.\u201d<\/p>\n

On the day, Jade and other leaders like Annie Parker and Melanie Perkins<\/a> discussed ideas, insights and experiences paving the way for a new revolution with girls and women in tech.<\/p>\n

\n

“Check your LinkedIn and Twitter and promise yourself a 50\/50 gender split so you are listening to women AND men” #VogueCodes @adblanche<\/p>\n

\u2014 Alice Brennan (@alicelizabrenn) October 14, 2016<\/p>\n<\/blockquote>\n

\n

The remarkable @alicelizabrenn shares the power of tech to transform lives & her @SettleInApp for refugees #VogueCodes #tech4good #shestarts pic.twitter.com\/HoOkDQJzua<\/p>\n

\u2014 Nicola Hazell (@nic_hazell) October 14, 2016<\/p>\n<\/blockquote>\n

\n

#VogueCodes wouldn’t have happened without @zara_wong_ and the high calibre of other speakers. pic.twitter.com\/8VCwRGlUSq<\/p>\n

\u2014 Ryan Hunt (@ryanhunt) October 14, 2016<\/p>\n<\/blockquote>\n

Why are Australian schools behind the eight ball on STEM?<\/h3>\n

Jade says one of the most striking points raised during the conference was on Australia\u2019s education system and how much it lags behind nations like Finland and Israel.<\/p>\n

\u201cIt was really interesting to hear how far behind Australia\u2019s education system is in promoting girls into technology,\u201d Jade says.<\/p>\n

She notes that collaborative initiatives such as those run by Code Club Australia<\/a>, which works with over 1000 schools now, can pave the way for change<\/p>\n

\u201cBeing able to recognise that now and do something about it is really important,” she says.<\/p>\n

Recently, tech philanthropist Melinda Gates also shared ideas on how tertiary-level educators in tech and computer science can play a transformative role<\/a> in turning around the stats in the tech sector.<\/p>\n

\u201cHave a set of problems that women gravitate towards naturally,\u201d Gates said.<\/p>\n

\u201cMake sure you\u2019ve got adjunct, associate and real professors who are women teaching the class. Make sure you make the environment not the basement of some engineering building but it\u2019s in the humanities building, its out in the auditorium, and that there\u2019s role modelling going on.\u201d<\/p>\n

With women now predicted to cross over 17 different careers over a lifetime and technology to touch each one, Jade says, it’s critical that women are equipped for this.<\/p>\n

\u201cWomen will be really behind the eight ball if they can\u2019t participate,\u201d says Jade.<\/p>\n

What the startup sector can learn from Indigenous women in tech<\/h3>\n

During Vogue Codes, Jade found that people were surprised to hear that Indigenous women, like her, are so heavily vested in creating and driving new technology.<\/p>\n

\n

“We shouldn’t all be sitting in a city doing digital stuff” @jade_mikaela on running an Indigenous digital agency from Kakadu #VogueCodes pic.twitter.com\/tIroCIODHf<\/p>\n

\u2014 Nicola Hazell (@nic_hazell) October 14, 2016<\/p>\n<\/blockquote>\n

\u201cIndigenous women have been and are involved in bleeding edge technology and cutting edge businesses,\u201d says Jade.<\/p>\n

\u201cWe have achieved a gender balance in Indigenous technology.\u201d<\/p>\n

With a strong culture of support and collaboration, Jade says there is a lot for the broader startup and tech sector to learn from Indigenous women in tech.<\/p>\n

\u201cHow we manage to support each other,\u201d she says.<\/p>\n

\u201cHow we really pursue technology as a career opportunity.\u201d<\/p>\n

In line with this, she says they also place a strong focus on ensuring older women are not left behind.<\/p>\n

\u201cThe older ladies are the ones that have all the life experience and wisdom,\u201d she says.<\/p>\n

You\u2019re not an imposter, there are no experts in technology<\/h3>\n

Jade says one the most important messages of the event for her came from Westpac CIO Dave Curran, who said that because technology is evolving so quickly it\u2019s impossible for anyone to be a true expert.<\/p>\n

With self-doubt and confidence a challenge for many talented women, Jade says the comment was encouraging.<\/p>\n

\u201cA lot of women in tech have imposter syndrome,\u201d she says.<\/p>\n

\u201cI always feel like other people know way more than I do but because technology is so diverse and it touches every career and it\u2019s moving so rapidly, it\u2019s really true that there is no expert in technology.\u201d<\/p>\n

Follow StartupSmart on<\/em> Facebook,<\/em> Twitter, LinkedIn and iTunes.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

When InDigital founder Mikaela Jade received an invite to be a guest speaker for Vogue, she was a little surprised. The tech<\/p>\n","protected":false},"author":2,"featured_media":60960,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4,21,1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/41287"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=41287"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/41287\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/60960"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=41287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=41287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=41287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}