{"id":41663,"date":"2023-10-20T15:15:36","date_gmt":"2023-10-20T15:15:36","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/apple-news-launches-in-australia-startupsmart\/"},"modified":"2023-10-20T15:15:36","modified_gmt":"2023-10-20T15:15:36","slug":"apple-news-launches-in-australia-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/apple-news-launches-in-australia-startupsmart\/","title":{"rendered":"Apple News launches in Australia &#8211; StartupSmart"},"content":{"rendered":"<div class=\"td-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"445\" height=\"352\" itemprop=\"image\" class=\"entry-thumb\" src=\"\/wp-content\/uploads\/2015\/10\/l_news445.jpg\" alt=\"\" title=\"l_news445\"><\/div>\n<p>Apple News has officially launched in Australia, with virtually every news publication in the country offering content on the platform.<\/p>\n<p>&nbsp;<\/p>\n<p>The platform is now available to Aussie users that have upgraded to iOS 9.1.<\/p>\n<p>&nbsp;<\/p>\n<p>Apple News users will be able to access content from the likes of <em>the Sydney Morning Herald<\/em>, <em>Herald Sun<\/em>, <em>The Age<\/em>, <em>Australian Women\u2019s Weekly<\/em>, <em>ABC<\/em>, SBS and <em>Guardian<\/em>.<\/p>\n<p>&nbsp;<\/p>\n<p>It\u2019s been a controversial topic though, with the free content clashing with many publications\u2019 paywalls. <em>The Australian<\/em> will only be offering its \u2018Life\u2019 section on the service.<\/p>\n<p>&nbsp;<\/p>\n<p>The advertising model has also sparked some debate. While the publications get all the revenue have ads they sell themselves, Apple will also be selling ads on Apple News and taking 30% of the cut, stepping into the advertising game.<\/p>\n<p>&nbsp;<\/p>\n<p>The Apple News feed is curated by journalists rather than an algorithm, and the service has a curated list, an explore section for stories readers might have missed, and allows users to preference their favourite publications.<\/p>\n<p>&nbsp;<\/p>\n<p>As <i>Gizmodo<\/i> points out, Apple has made a big deal about how much it values keeping your reading habit private, so nobody will be able to see that tabloid you\u2019ve been reading too much.<\/p>\n<p>&nbsp;<\/p>\n<p><i>Want to grow your business<\/i> <a href=\"startupschool\/events\/how-to-use-instagram-to-grow-your-business\/\"><i>with Instagram?<\/i><\/a> <i><\/i><i>StartupSmart School can help.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple News has officially launched in Australia, with virtually every news publication in the country offering content on the platform.<\/p>\n","protected":false},"author":2,"featured_media":60766,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/41663"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=41663"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/41663\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/60766"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=41663"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=41663"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=41663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}