{"id":42598,"date":"2023-10-20T15:22:23","date_gmt":"2023-10-20T15:22:23","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/a-silicon-valley-entrepreneur-on-the-importance-of-a-startups-legacy-startupsmart\/"},"modified":"2023-10-20T15:22:23","modified_gmt":"2023-10-20T15:22:23","slug":"a-silicon-valley-entrepreneur-on-the-importance-of-a-startups-legacy-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/a-silicon-valley-entrepreneur-on-the-importance-of-a-startups-legacy-startupsmart\/","title":{"rendered":"A Silicon Valley entrepreneur on the importance of a startup\u2019s legacy – StartupSmart"},"content":{"rendered":"
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Startup founders should stop and think about their legacy to help them create ventures that have a greater purpose, Silicon Valley entrepreneur Monica Laurence says.<\/p>\n

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Speaking at the Pause Fest<\/em> creative-tech conference, the Turtle Talks creator said that legacy is not just something you leave behind.<\/p>\n

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Instead, legacy is what is lived today in the choices made, the meetings held and the projects one decides to work on, Laurence said.<\/p>\n

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Among the chaos of launching a new startup, raising capital, creating disruptive technology and becoming a successful entrepreneur, founders don\u2019t often stop to reflect on legacy.<\/p>\n

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Following her talk, Laurence tells StartupSmart<\/em> that legacy played an important role in driving her toward her latest venture Turtle Talks, a web series to accelerate positive change.<\/p>\n

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\u201cThey\u2019re global conversations to imagine a better world,\u201d she says.<\/p>\n

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Taking a conversational approach to conservation, Turtle Talks brings together experts like Greentech Media president Rick Thompson and eco-activist racing driver Leilani M\u00fcnter to discuss solutions for a clean energy future.<\/p>\n

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\u201cI wanted to use media in a way that would be purpose driven,\u201d she says.<\/p>\n

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Laurence has an extensive background in technology and programming, which she combined with studies in entertainment before working for Disney, Lucas Film\u2019s Skywalker Ranch and tech startups.<\/p>\n

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\u201cThe capacity for media and storytelling to really touch people in an emotional and deep way is a very powerful mechanism for influencing positive change,\u201d she says.<\/p>\n

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Laurence says that legacy is about being aware of the many opportunities on offer.<\/p>\n

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\u201cIt\u2019s how you envision your world and show up in it,\u201d she says.<\/p>\n

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She says the first thing to think about when working on a venture is whether you really care about what you\u2019re building as well as its impact and outcome for others.<\/p>\n

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Vision is vital for this, she says.<\/p>\n

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\u201cYou only achieve a future if you can first imagine it,\u201d Laurence says.<\/p>\n

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As a startup founder, Laurence says you should feel like you are the one to really make a difference in the area you are working in.<\/p>\n

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\u201cIt has to be something that you feel called to,\u201d she says.<\/p>\n

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If this isn\u2019t very clear yet, Laurence says it\u2019s important to step back and watch what you\u2019re drawn to, what interests you and what makes you laugh.<\/p>\n

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\u201cYou will discover what it is that you\u2019re naturally suited to,\u201d she says.<\/p>\n

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With entrepreneurs generally being very good at perseverance and persistence, Laurence says it\u2019s important to pause sometimes and consider why a door has closed.<\/p>\n

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Familiar with the pitfalls of startup ventures, Laurence says she has developed a sense of humor about these things.<\/p>\n

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\u201cPlans are created so they can be changed,\u201d she says.<\/p>\n

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It\u2019s fantastic to have a plan on getting from A to B but don\u2019t fret at change, she says.<\/p>\n

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\u201cJust being open to any path that gets you to the vision can often get you to the end goal faster than the plan that just seems so logical at the outset,\u201d Laurence says.<\/p>\n

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Follow StartupSmart on<\/em>  <\/em>Facebook<\/em><\/strong>,<\/em>  <\/em>Twitter<\/em><\/strong>,<\/em>  <\/em>LinkedIn<\/em><\/strong> <\/em> and<\/em> <\/em> SoundCloud<\/em><\/strong>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Startup founders should stop and think about their legacy to help them create ventures that have a greater purpose, Silicon<\/p>\n","protected":false},"author":2,"featured_media":60239,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18,1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/42598"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=42598"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/42598\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/60239"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=42598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=42598"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=42598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}