Kath Purkis, founder of fashion start-ups Le Black Book and, more recently, Her Fashion Box, agrees that in the early stages of setting up a company it\u2019s crucial to identify tasks and opportunities that are going to be most beneficial in the long term.<\/p>\n
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\u201cI\u2019m currently working on my second start-up and it’s definitely easier the second time around.\u201d<\/p>\n
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\u201cNetworking and having business mentors also helps boost confidence in your vision,\u201d says Purkis.<\/p>\n
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\u201cAnd if you\u2019re moving from being an employee to CEO, it’s a simple transition if you are passionate, committed and willing to do anything to reach your business goals,\u201d she adds.<\/p>\n
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As the CEO of a start-up, it\u2019s essential key stakeholders such as customers, staff and competitors believe you have the ability to be a top rate leader.<\/p>\n
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This can be a challenge, given the business and its model is often unproven and sometimes the CEO doesn\u2019t have previous leadership experience.<\/p>\n
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Helyar-Moray says convincing others of your leadership skills becomes easier as the business becomes more successful.<\/p>\n
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\u201cWe\u2019re part of the Microsoft High Potential Program and we were a finalist in this year\u2019s Sydney Business Awards, plus we have had a huge amount of press coverage.\u201d<\/p>\n
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\u201cOnce you have some runs on the board, suppliers, customers and others will be more convinced of your ability to deliver,\u201d she explains.<\/p>\n
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Purkis adds: \u201cOnce you start talking about your start-up and the vision with passion, it’s infectious. People, whether they are customers or staff, will get excited about your business once they see things start to happen. People love to hear your story.\u201d<\/p>\n
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As for how to place yourself front and centre in your business, Helyar-Moray\u2019s advice is to outsource as many of the non-core tasks as possible.<\/p>\n
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\u201cThere will always be mundane tasks you have to perform. But outsourcing some of this so you can concentrate on your areas of expertise is one of the ways to cement your leadership position.\u201d<\/p>\n
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Says Widner: \u201cCede control early and find people to work with who know more than you. Then give them the freedom to do an outstanding job.\u201d<\/p>\n
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Kath Purkis, founder of fashion start-ups Le Black Book and, more recently, Her Fashion Box, agrees that in the early<\/p>\n","protected":false},"author":1,"featured_media":59855,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24,1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/43344"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=43344"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/43344\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/59855"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=43344"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=43344"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=43344"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}