{"id":43677,"date":"2023-10-20T15:30:21","date_gmt":"2023-10-20T15:30:21","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/most-internet-browsing-now-happens-on-mobile-devices-how-mobile-friendly-is-your-startup-startupsmart\/"},"modified":"2023-10-20T15:30:21","modified_gmt":"2023-10-20T15:30:21","slug":"most-internet-browsing-now-happens-on-mobile-devices-how-mobile-friendly-is-your-startup-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/most-internet-browsing-now-happens-on-mobile-devices-how-mobile-friendly-is-your-startup-startupsmart\/","title":{"rendered":"Most internet browsing now happens on mobile devices: How mobile-friendly is your startup? &#8211; StartupSmart"},"content":{"rendered":"<div class=\"td-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"332\" itemprop=\"image\" class=\"entry-thumb\" src=\"\/wp-content\/uploads\/2016\/08\/phone-face-640x332.jpg\" alt=\"\" title=\"phone face\"><\/div>\n<p>Recent statistics show that worldwide internet usage by mobile and tablet users has exceeded desktop users for the first time, with analysts stressing the&nbsp;importance of mobile-friendly websites.<\/p>\n<p>Independent web analytics company StatCounter revealed its statistics for October on Tuesday, which showed 51.3% of global internet access is now done through mobile and tablet browsers.<\/p>\n<p>This is compares to 48.7% of internet users who are using desktop or laptop computers to get online.<\/p>\n<p>These statistics were gathered from over 15 billion page views each month to over 2.5 million websites.<\/p>\n<p><strong>Read more: The magnitude of mobile \u2013 what every business needs to consider<\/strong><\/p>\n<p>\u201cThis should be a wake up call especially for small businesses, sole traders and professionals to make sure that their websites are mobile friendly.<\/p>\n<p>Many older websites are not,\u201d said chief executive of StatCounter Aodhan Cullen on his website.<\/p>\n<p>\u201cMobile compatibility is increasingly important not just because of growing traffic but because Google favours mobile friendly websites for its mobile search results.\u201d<\/p>\n<p>In March this year Google announced that it would rank webpages higher if they were mobile-friendly, stating \u201cgetting good, relevant answers when you search shouldn\u2019t depend on what device you\u2019re using\u201d.<\/p>\n<p>Cullen believes that the maturity of the market has an impact on the number of desktop vs. mobile users.<\/p>\n<p>In a market like&nbsp;the UK, 55.6% of users are still on desktop, while&nbsp;only 25% of Indian users browse through desktop browsers.<\/p>\n<p>Australia statistics nearly mirror those of the UK, with 44.9% of Aussies using mobiles to get online, while 55.1% use desktop.<\/p>\n<p>A report conducted last year found that only 35% of SMEs had a website optimised for mobile.<\/p>\n<p>At the time, Craig Reardon, founder and director of independent web services firm The E Team, told <em>SmartCompany<\/em>&nbsp;that SMEs were making websites that are not \u201cfuture proof\u201d.<\/p>\n<p>\u201cThere are very few industries that have not been impacted by digital and digital needs to be front and centre of the plans for your business,\u201d Reardon said.<\/p>\n<p><em>This article was originally published on SmartCompany.<\/em><\/p>\n<div class=\"td-post-content td-pb-padding-side\">\n<p><em><em>Follow StartupSmart on<\/em>&nbsp;<em>Facebook,<\/em>&nbsp;<em>Twitter,&nbsp;LinkedIn&nbsp;and iTunes.<\/em><\/em><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Recent statistics show that worldwide internet usage by mobile and tablet users has exceeded desktop users for the first time,<\/p>\n","protected":false},"author":2,"featured_media":59661,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/43677"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=43677"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/43677\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/59661"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=43677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=43677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=43677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}