{"id":43900,"date":"2023-10-20T15:31:58","date_gmt":"2023-10-20T15:31:58","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/its-not-over-yet-us-telco-company-buys-33-stake-in-jay-zs-music-streaming-platform-tidal-startupsmart\/"},"modified":"2023-10-20T15:31:58","modified_gmt":"2023-10-20T15:31:58","slug":"its-not-over-yet-us-telco-company-buys-33-stake-in-jay-zs-music-streaming-platform-tidal-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/its-not-over-yet-us-telco-company-buys-33-stake-in-jay-zs-music-streaming-platform-tidal-startupsmart\/","title":{"rendered":"It&#8217;s not over yet: US telco company buys 33% stake in Jay Z&#8217;s music streaming platform TIDAL &#8211; StartupSmart"},"content":{"rendered":"<div class=\"td-post-featured-image\">\n<figure>                             <img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"332\" itemprop=\"image\" class=\"entry-thumb\" src=\"\/wp-content\/uploads\/2017\/01\/Beyonce-Jay-Z-and-Drake-YOUTUBE-SCREENSHOT-640x332.jpg\" alt=\"YouTube screenshot: Beyonce, Jay Z and Drake\" title=\"Beyonce Jay Z and Drake YOUTUBE SCREENSHOT\"><figcaption class=\"wp-caption-text\">                               YouTube screenshot: Beyonce, Jay Z and Drake                             <\/figcaption><\/figure>\n<\/p><\/div>\n<p>A US telco giant has bought a 33% stake in Jay Z\u2019s music streaming platform TIDAL, driving the value of the slow growing venture to&nbsp;$US600 million&nbsp;($791 million).<\/p>\n<p>Telecommunications provider Sprint has reportedly bet&nbsp;$US200 million ($264 million) on the unprecedented deal, according to <em>Billboard.<\/em><\/p>\n<p>As a result, Sprint&#8217;s 45 million customers across&nbsp;America will score unlimited and exclusive access to TIDAL, which features over 40 million songs and 140,000 videos from artists like Rihanna and Kanye West.<\/p>\n<p>So the next time Beyonce drops an album, these lucky punters won\u2019t miss out.<\/p>\n<p>The partnership will also see the establishment of&nbsp;a $US75 million ($99 million) marketing fund for artists to connect with fans and promote new content.<\/p>\n<p><iframe loading=\"lazy\" class=\"giphy-embed\" src=\"\/\/giphy.com\/embed\/BmNN0o4Weo5Bm\" width=\"480\" height=\"270\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>\u201cJay saw not only a business need, but a cultural one, and put his heart and grit into building TIDAL into a world-class music streaming platform that is unrivaled in quality and content,\u201d said Sprint chief executive Marcelo Claure in a statement.<\/p>\n<p>\u201cThe passion and dedication that these artist-owners bring to fans will enable Sprint to offer new and existing customers access to exclusive content and entertainment experiences in a way no other service can.\u201d<\/p>\n<p>It\u2019s an interesting step forward for the&nbsp;music streaming platform,&nbsp;but Jay Z remains positive.<\/p>\n<p>\u201cSprint shares our view of revolutionizing the creative industry to allow artists to connect directly with their fans and reach their fullest, shared potential,&#8221; said Jay Z in a statement.<\/p>\n<p>&#8220;Marcelo understood our goal right away.\u201d<\/p>\n<p><em>Follow StartupSmart on&nbsp;Facebook,&nbsp;Twitter,&nbsp;LinkedIn&nbsp;and iTunes.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>YouTube screenshot: Beyonce, Jay Z and Drake A US telco giant has bought a 33% stake in Jay Z\u2019s music<\/p>\n","protected":false},"author":2,"featured_media":59552,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/43900"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=43900"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/43900\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/59552"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=43900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=43900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=43900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}