{"id":44627,"date":"2023-10-20T15:37:17","date_gmt":"2023-10-20T15:37:17","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/search-engine-experts-startupsmart\/"},"modified":"2023-10-20T15:37:17","modified_gmt":"2023-10-20T15:37:17","slug":"search-engine-experts-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/search-engine-experts-startupsmart\/","title":{"rendered":"Search Engine Experts – StartupSmart"},"content":{"rendered":"
Founders:<\/span><\/strong> Ruchir Parekh and Piyush Kotadiya <\/div>\n
Revenue:<\/span><\/strong> $2.04 million <\/div>\n
Started:<\/span><\/strong> 2009 <\/div>\n
Head Office:<\/span><\/strong> Victoria <\/div>\n
Employees:<\/span><\/strong> 25 <\/div>\n
Industry:<\/span><\/strong> Information technology <\/div>\n
Website:<\/span><\/strong> www.searchenginexperts.com.au <\/div>\n

Parekh and Kotadiya were working in web design when they were swept up by increasing marketplace chatter about gaining improved rankings on Google.<\/p>\n

 <\/p>\n

Unwittingly, the duo\u2019s first customer was the owner of a car hire company who, Parekh says, was \u201chappy to spend thousands of dollars or more every month if we help him naturally rank (on Google)\u201d.<\/p>\n

 <\/p>\n

Spotting an opportunity for a new venture, the business partners spent around $10,000, some borrowed from family and friends, to start Search Engine Experts.<\/p>\n

 <\/p>\n

The Victorian-based enterprise offers a host of services, such as SEO, SEM, social media and reputation management.<\/p>\n

 <\/p>\n

Small businesses are the target market, with the aim to help them grow via improved search engine rankings.<\/p>\n

 <\/p>\n

Search Engine Experts has itself grown rapidly in the past three years, surpassing $2 million in revenue and employing 25 members of staff.<\/p>\n

 <\/p>\n

The challenges for the business have changed in this relatively short time, too. Increasing market maturity means greater competition for Parekh and Kotadiya.<\/p>\n

 <\/p>\n

Parekh says: \u201cAt the initial stages of the business awareness was the issue, but as the industry grew more and more businesses came into the market and now we face comparisons.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Founders: Ruchir Parekh and Piyush Kotadiya Revenue: $2.04 million Started: 2009 Head Office: Victoria Employees: 25 Industry: Information technology Website:<\/p>\n","protected":false},"author":1,"featured_media":59161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/44627"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=44627"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/44627\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/59161"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=44627"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=44627"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=44627"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}