{"id":45539,"date":"2023-10-20T15:44:30","date_gmt":"2023-10-20T15:44:30","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/a-new-way-to-fix-those-frustrating-websites-startupsmart\/"},"modified":"2023-10-20T15:44:30","modified_gmt":"2023-10-20T15:44:30","slug":"a-new-way-to-fix-those-frustrating-websites-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/a-new-way-to-fix-those-frustrating-websites-startupsmart\/","title":{"rendered":"A new way to fix those frustrating websites – StartupSmart"},"content":{"rendered":"
How many times have you been looking for information online, only to find yourself going round and round in circles? Or you\u2019ve spent too long poking around a website trying to find what you need, only to realise you\u2019ve been looking in the wrong place all along?<\/p>\n
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Whether it is doing your banking, looking up details of a flight or checking out some government services \u2013 if a website doesn\u2019t work the way we want it to, it can be a very frustrating experience.<\/p>\n
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It might seem like a first-world problem but the reality is our expectations around service delivery are changing. More than three quarters of Australians prefer to access services electronically and we expect those services to be faster, adaptable and available whenever and wherever we desire.<\/p>\n
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This is why, more than ever before, service providers need to understand how people use their digital channels and make sure that their design is efficient, user-friendly and fit for the purpose.<\/p>\n
It\u2019s not only businesses that need to have a savvy online presence. Digital service delivery is increasingly relevant for the public sector. The Australian Public Service ICT strategy 2012 \u2013 2015, states that digital technologies will be used to enable the delivery of better government services for the Australian people, communities and business.<\/p>\n
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Take the Australian Government\u2019s Department of Human Services, which interacts with millions of Australians through services such as Medicare and Centrelink.<\/p>\n
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Managing payments worth more than a third of the federal government\u2019s overall budget, small improvements to individual transactions can have a huge benefit. Customers being able to use self-service and online tools for some of their needs frees up valuable resources for cases where human interaction can make the most difference.<\/p>\n
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For the past five years CSIRO worked with the Department \u2013 under the Human Services Delivery Research Alliance which concluded in September \u2013 to develop a number of tools that are helping to transform service delivery for the digital era.<\/p>\n
The Department is using our social media monitoring system, called Vizie, to support their social media management.<\/p>\n
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Vizie tracks, integrates and visualises information from a range of social media channels including Twitter, Facebook and Youtube, into a single, theme-based dashboard.<\/p>\n
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