Don’t seek investment till it’s the right time<\/strong><\/h3>\nIt wasn\u2019t until GreenSync established an \u201celite\u201d position in the regional clean tech market and attention on decentralising electricity intensified that Blythe and his team began approaching investors, he says.<\/p>\n
\u201cOperating off of the minimum amount of cash for as a long as possible is always the best way [but] that\u2019s not always possible,\u201d says Blythe.<\/p>\n
\u201cYou have to get through the valley of death.\u201d<\/p>\n
One way to keep growing without external investment, says Blythe, is to experiment with revenue streams.<\/p>\n
\u201cYou can bootstrap for longer by having different business models early on and adapting them,\u201d he says.<\/p>\n
\u201cRaising capital is all about the timing in the market [and] the best ideas can sometimes fail if you don\u2019t have the timing right.<\/p>\n
\u201cWait as long as possible till the market is really burning.\u201d<\/p>\n
Follow StartupSmart on Facebook, Twitter, LinkedIn and iTunes.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"\u201cThe energy industry and energy market is undergoing a pretty transformational change,\u201d says Dr Phil Blythe. As power grids become decentralised,<\/p>\n","protected":false},"author":1,"featured_media":58600,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25,8,11,22,6,1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/45754"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=45754"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/45754\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/58600"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=45754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=45754"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=45754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}