{"id":45818,"date":"2023-10-20T15:46:34","date_gmt":"2023-10-20T15:46:34","guid":{"rendered":"http:\/\/startupsmart.test\/2023\/10\/20\/church-branding-could-attract-cult-following-startupsmart\/"},"modified":"2023-10-20T15:46:34","modified_gmt":"2023-10-20T15:46:34","slug":"church-branding-could-attract-cult-following-startupsmart","status":"publish","type":"post","link":"https:\/\/www.startupsmart.com.au\/uncategorized\/church-branding-could-attract-cult-following-startupsmart\/","title":{"rendered":"Church branding could attract cult following – StartupSmart"},"content":{"rendered":"
\"Business<\/div>\n

\"BusinessWe\u2019ve all heard of bible bashing but what about bible branding?<\/p>\n

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According to Richard Reising, president of Artistry Marketing Concepts, church branding is all the rage.<\/p>\n

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\u201cA branded church is a church that understands who they are and who they are trying to reach, and they communicate that effectively through integrated marketing communications,\u201d Reising says.<\/p>\n

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According to Reising, the phenomenon of church branding has been picking up speed over the last 10 years.<\/p>\n

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\u201cTen years ago the whole concept of promoting church was taboo. But there has been a growing acceptance over time,\u201d he says.<\/p>\n

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Artistry Marketing Concepts is one of a growing number of consultancies that works with churches and Christian ministries to develop their marketing activities.<\/p>\n

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Therein lies a promising start-up opportunity \u2013 develop a religion-inspired directory guide for the faithful.<\/p>\n

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When a family moves to a new area, they could purchase a directory guide featuring all the information they need to know about their nearest places of worship.<\/p>\n

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For some people, choosing a church is just as important as choosing their children\u2019s school so why not enable them to make an informed decision?<\/p>\n","protected":false},"excerpt":{"rendered":"

We\u2019ve all heard of bible bashing but what about bible branding?     According to Richard Reising, president of Artistry<\/p>\n","protected":false},"author":1,"featured_media":63140,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/45818"}],"collection":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/comments?post=45818"}],"version-history":[{"count":0,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/posts\/45818\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media\/63140"}],"wp:attachment":[{"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/media?parent=45818"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/categories?post=45818"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.startupsmart.com.au\/wp-json\/wp\/v2\/tags?post=45818"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}