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Twitter releases analytics tool revealing how many people view and interact with your tweets

8:39PM | Thursday, 28 August 2014 | Andrew Sadauskas

Twitter has released a tool called the Tweet Activity Dashboard, allowing users to see real time information about how many users are viewing and interacting with their tweets.

Facebook announces click-bait crackdown

8:32PM | Tuesday, 26 August 2014 | Andrew Sadauskas

Social media giant Facebook is cracking down on click-bait headlines on articles as part of a major update it is rolling out.

How much do we really know about privacy on Facebook?

8:11PM | Monday, 25 August 2014 | Michael Cowling

The recent furore about the Facebook Messenger app has unearthed an interesting question: how far are we willing to allow our privacy to be pushed for our social connections?

Australia's ScriptRock raises $8.7m and aims to focus on growth

8:13PM | Friday, 15 August 2014 | Bronwen Clune

ScriptRock has raised a $8.7M Series A Round led by August Capital, who also led investment in Splunk

DIY becomes Do It For You: Tiger Pistol finds businesses need more help in social marketing

8:26PM | Monday, 11 August 2014 | Bronwen Clune

Melbourne-based social marketing startup Tiger Pistol, which existed primarily as a DIY platform for small businesses, has launched a Do It For You package, making it the first platform in the world to help small businesses with a full social marketing suite that includes organic, advertising and reputation management.

After a successful crowdfunding campaign, this Ant-o wants to save your life in an emergency

8:12PM | Friday, 8 August 2014 | Andrew Sadauskas

In an emergency, allowing paramedics to quickly identify someone, including their emergency contacts, key medical information or immediate contact information, can literally be a matter of life or death.

Menulog panned for $15 pizza voucher sweetener deal for bad review

8:52PM | Thursday, 7 August 2014 | Eloise Keating

Home delivery service Menulog has come under fire after one customer claimed he was offered a $15 food voucher to remove a negative review.

Google+ now allows fake names – is that a good thing?

8:13PM | Thursday, 7 August 2014 | Vanessa Emilio

Google+ has been loosening its restrictions on the Google+ real names policy over the past few years by allowing maiden names and nicknames.

Five app store optimisation techniques we used to generate 400,000 downloads

8:42PM | Wednesday, 6 August 2014 | Matthew Ho

App store optimisation (ASO) is a practice to improve your app store ranking. It’s SEO for mobile apps.

First survey finds 2.8 million Twitter accounts in Australia

8:15PM | Monday, 4 August 2014 | Axel Bruns

Hashtags may be everywhere from the ABC’s Q&A talk show to the A-League Grand Final, yet we still know remarkably little about the structure and demographics of Twitter in Australia.

Twitter the latest tech giant to admit it has a diversity problem

7:46PM | Thursday, 24 July 2014 | Kye White

Twitter is the latest tech company to publicly release its employee demographics, following LinkedIn and Google earlier this year, but there’s little indication that Australia’s large tech companies will follow suit.

Will this app be the next social media giant?

7:27PM | Thursday, 24 July 2014 | Broede Carmody

Move over selfies, duckfaces and sepia-toned photographs – GIFs are about to crank it up a notch.

When it comes to generating revenue, Twitter is the most valuable social channel in Australia

7:54AM | Monday, 7 July 2014 | Bronwen Clune

Analysis of millions of transactions reveals a share on social media generates $4.80 in additional revenue and nine additional website visits.

Elite sports wearables maker Catapult Sports buys GPSports, no IPO plans at the moment

7:10PM | Friday, 4 July 2014 | Andrew Sadauskas

Catapult Sports, a Melbourne-based provider of tracking devices for elite athletes, has announced it has purchased Canberra-based counterpart GPSport.

Australian software helps track down Myer’s con man

7:49PM | Thursday, 3 July 2014 | Broede Carmody

Australian software was the key to uncovering the backstory behind a man who was fired by Myer over a misleading CV.

Tinder founders in sexual harassment case: Having a female co-founder “makes the company feel like a joke”

7:09PM | Wednesday, 2 July 2014 | Eloise Keating

One of the co-founders of online dating app Tinder is suing the company for sexual harassment and discrimination, in a case that is drawing attention to the treatment of women in the technology industry.

Can’t touch this: New camera app to revolutionise selfies

7:38PM | Tuesday, 1 July 2014 | Broede Carmody

A Swedish startup aims to make the lives of smartphone users a little bit easier with the launch of a touch-free selfie app.

How to use Instagram to build your business

7:12PM | Tuesday, 1 July 2014 | Michael Walsh

Instagram is the new kid on the block when it comes to social media marketing and very soon there is going to be a whole lot more advertising on the platform no matter which profiles users choose to follow.

OPINION: Should Facebook have experimented on 689,000 users and tried to make them sad?

6:41PM | Monday, 30 June 2014 | David Glance

In a move that has as many people puzzled as outraged, Facebook has published research that involved a deliberate attempt to manipulate the emotional state of 689,000 of its users.

Facebook data scientist explains why it experimented on its users: We care about you

6:41AM | Monday, 30 June 2014 | Bronwen Clune

Facebook data scientist Adam Kramer (aka Danger Muffin) – the man who wrote and designed the controversial Facebook mood study - has put up a public post on Facebook explaining why they experimented on the emotional impact of Facebook on its users.

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